Case Studies, Whitepapers & Real World Examples of My Leadership Approach and the ResultsBelow are several examples of my Leadership Style, Focus on Growth and Pragmatic Results Orientation. These case studies and whitepapers highlight my focus on active leadership and track record of quickly getting organizations focused with clear strategy, product innovation, creative marketing and business development all focused on the customer.
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THE FACTS ABOUT STANDING DESKS
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| the_facts_about_standing_desks_ii_cfl.pdf |
Biometric & Ergonomic Study Confirms Benefits of Adjustable Sit-Stand Workcenters
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My Model for the First 100 Days
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| 100_day_guide.docx |
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The Power of Organizational Alignment @ GE & Franke
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The Power of Integrated Marketing & Branding @ Franke |
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| the_power_of_integrated_marketing__branding.doc |
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A New Strategy Revitalizes Franke
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Innovation in a Commodity Category @ The Burnes Group
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Collobrative Marketing Drives Sales @ Zebco
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Knowing your Customer & Solving Challenges @ Coleman
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A Good Brand is More Than it's Product - A Customer Focused Strategy @ Franke
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Adding Value to a Good Brand @ Baldwin Hardware
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Strategy, Marketing & White Papers
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The Polarization Dilemma - The Changing Consumer Landscape
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The Growth Dilemma - The Impact of Leadership Turmoil
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The Story of A Game Changer - Changing Culture by Focusing on the Customer
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